Hi, we’re Vishal & Amrita.
Alari Design Studio is a family-founded creative studio rooted in meaning, culture, and connection. Inspired by our children—who are at the heart of everything we do—Alari represents the stories, traditions, and moments that matter most.
Based in the Boston area, we create thoughtful, personalized designs that live both digitally and physically—from branding and logos to print, packaging, and apparel and gift giving. Our work blends modern design with subtle cultural influence, resulting in creations that feel intentional, timeless, and deeply personal.
With over 20 years of experience in graphic design, we partner with individuals and businesses who value authenticity and craftsmanship. Whether you’re building a brand, celebrating a milestone, or creating something meaningful to pass down, we approach every project with care, transparency, and collaboration.
We believe the best designs are created through collaboration. Our goal is not just to design for you—but to design with you. We’d love to connect and hear your story.
Our Inspiration
Our story began with wanting to provide South Asian inspired clothing for our children, our inspiration, for this business. Growing up, we didn't see the apparel in the stores that spoke to us from a cultural standpoint. This led us to create what we felt was missing and why over 50% of our listings are personalizable.
Over time, we have nourished a community both online and locally and realize our strong desire to continue to support our community. This led us to creating our website with a special focus on our community shops. A place to give back and help you grow with us.